Partner Program
We have a partner programme with a 42% revenue share agreement. Why 42? Because that is the answer to the Ultimate Question of Life, The Universe, and Everything.
So the revenue share for one user at $7/month is:
Blue: $4.06
Referral Partner: $2.94
For a typical Blue customer with 25 users, this works out at $900/year in commissions.
(25 *7*12)*0.42 = $900
Partners can sign up at:
Coupons
We can offer a $2 discount per user (~28% discount) so that the price of Blue is $5/month/user to a referral partner's customer base. In this case, the revenue share will be:
Blue: $3
Referral Partner: $2
The coupon is tracked, so any sale that uses this coupon will be attributed back to the specific referral partner.
Brand Assets
Partners can access all of our brand assets over at the brand asset page:
Custom Landing Pages
If there is likely to be high volume (i.e. you have a list with thousands of potential leads), then our team can create a custom landing page that referral partners can use as a call-to-action for emails and their marketing efforts. All sign-ups via this landing page and any other pages on the Blue website will be attributed to the referral partner.
We can integrate Direct Page Tracking into custom landing pages so that the referral partner does not have to add a ?={partnername} after the link.
Introduction Email
You can use This sample introduction email when introducing new customers directly. We find that writing introductory emails and having an initial introductory call has the highest conversion rates compared to sending.
Cold Email for Partners
We manually send cold-email introductions to potential partners. This can be anyone who speaks about productivity, sales, and process.
We need to figure out how to automate this at a larger scale including follow ups.
Manual Attribution
Sometimes, a customer will sign up through a partner in a way that Rewardful cannot track. For example, a visitor might discover your product by following a partner link on their smartphone, but then sign up later by visiting your website directly on a laptop.
In these cases, you can connect the Stripe customer to the partner manually so the partner gets commissions on future invoices. Rewardful also lets you generate commissions that the customer has already paid.
How you manually attribute customers to a partner depends on whether you've connected your Stripe account to Rewardful with read-write access (the default) or read-only access.
1. Copy the partner token
Login to your Rewardful dashboard and find the partner you want to give credit for the customer. When you've found the partner, click the "Links" tab and copy one of their link tokens to your clipboard.
2. Add the partner token to the Stripe customer
Login to your Stripe dashboard and go to the Customers section and find the customer you want to attribute to the partner. Scroll down to the "Metadata" section and click the "Edit" button. Select in the preset list the choice referral in the box on the left, and paste the partner token from Step #1 into the right box. Then hit the "Save" button.
3. Generate the commission
After adding the token of the partner to the customer, refresh the page and in the Metadata section, click on the link under View in Rewardful.
Once in the Rewardful page, click the Generate commission button to manually generate the commission.
Generating commissions for past invoices
Rewardful will automatically generate commissions for future invoices, but you may want to generate commissions from invoices already paid by the customer (i.e. invoices they paid before you manually associated them with an affiliate).
It's easy to have Rewardful generate commissions for past invoices:
Click on the customer's name in Rewardful to view details.
Click the "Generate commission" button for the invoices you wish.
The page will refresh and show you the newly created commission.
Note: If you are also implementing a double-sided incentive, manually add the coupon code to the customer's Stripe record.
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